Our reason to exist…

At Feelbright Kids, we believe every child deserves to grow up healthy, confident and resilient. Today, many parents are watching childhood chronic conditions, anxiety, and behavioral struggles rise in alarming rates. They want to teach their children about health and self-care early, yet often feel stuck trying to explain these big ideas in ways their kids will actually care and enjoy.

Children deserve a better start in their health journey

40% of school aged children live with a chronic health condition (asthma, obesity, diabetes, learning difficulties)

Anxiety is twice as common in children with chronic conditions compared to their peers, making routines and home treatments harder to follow and understand

Our founder story…

Hi I am Alba, founder of Feelbright Kids!

For me as the founder, this mission is deeply personal. My son has struggled with allergies and asthma since he was a baby. I faced the impossible task of trying to explain his health in a way that didn’t create fear of resistance. Watching his frustration turn into behavioral challenges broke my heart.

I also know what it feels like first-hand. At 14, I was diagnosed with prediabetes and high cholesterol, and I had no idea how my lifestyle choices were affecting me. Making changes as a teenager felt overwhelming, and I often thought, “If only I had learned this sooner in a way I could understand and enjoy as a child”.

That’s why I created Feelbright Kids. We turn daily health routines into playful adventures through interactive stories and activities that children love. We help kids build resilience, confidence, and lifelong healthy habits from the very start, while giving parent peace of mind and more moments of connection with their child.

At Feelbright Kids, we are not just building products, we’re nurturing a new generation of mindful, confident kids who will outgrow chronic conditions, develop lifelong healthy habits, and care for themselves and the planet with joy.